Auntie Fashion

I’m the fashion world’s most-enduring muse.

Fashion File RIP

with 4 comments

adrian-mainella

Adrian Mainella

Danielle Meder just emailed me a Twitter update from journalist Craig Silverman announcing that Fashion File has been cancelled.

A few months back I wrote the CBC whose Audience Relations department assured me that Fashion File would be back this April.  Of course I was skeptical, but I’ve been the show’s most-vocal critic since Fashion File Host Hunt premiered.  Except for my friend Greg, who was short-listed as a contestant and let go at the last possible moment, there probably isn’t anyone in Canada who has spent more time bitching about the unrealized potential of the reality show that was created to find a replacement for Tim Blanks when he left the CBC for style.com.

Fashion File Host Hunt was a mess.  It could have been better than Project Runway if it was creatively cast, but they loaded up the ranks with filler.  Then instead of picking Mary Kitchen as the host, they chose Adrian Mainella.  At first I thought I he wasn’t the worst choice that the producers could have made, but once I saw his version of Fashion File hit the airwaves, I was mortified.  What happened to my favorite show?

The only thing worse than the retooled version of Fashion File was the CBC’s insistence that it was coming back.  They could have cancelled it a year ago, but they didn’t want to admit that their shortsighted, uncreative production staff had made a terrible mistake by entering the reality show market with such a stinker of a show and an unwatchable follow-up program.  And these are people who are being paid with your tax dollars.  Way to go, jerks.

Now if you’ll excuse me, I have to call my friend Greg who was devastated when the show’s producers strung him along up to the very last minute of the casting process.  If I’ve ever met anyone who was born to be a reality TV star, it’s him.  I’m sure he’s going to put on a red suit and dance around like he’s doing a jig on Fashion File’s grave.  I won’t be doing the same, but only because I knew Fashion File was DOA the moment the retooled version premiered.  File this one under I for “It’s about freakin’ time.”

ETA: Danielle just sent me a link to a bonus tweet from Shinan Govani that reads:  “CBC’s Fashion File just got canned. Had lost its “voice” with the new host, methinks. Was like going from Noel Coward to Ryan Seacrest.”  And I thought I was being bitchy!

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Written by Post Author

March 10, 2009 at 6:38 pm

4 Responses

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  1. Why aren’t you on Twitter?

    Danielle

    March 10, 2009 at 11:51 pm

  2. Because I’m always the last person to do anything like that. Maybe I’ll join right now.

    auntiefashion

    March 11, 2009 at 12:57 am

  3. I’m at the shows this week and I’m wondering who you are! lol Wear a name tag, s’il vous plaît.

    Michael/GinghamGuy

    March 18, 2009 at 4:28 pm

  4. It’s easy to recognize me. I’m the gorgeous one.

    auntiefashion

    March 18, 2009 at 4:46 pm


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